We are thrilled when clients seek us out to create beautifully designed and highly functional websites. However, we often find ourselves spending a lot of time to convince clients that creating compelling content is a critical component of finding and growing a highly engaged audience. Once they are on board, they begin to realize that… Continue reading How To Use HTML Meta Tags to Tailor Your Story When Your Content is Shared Across Social Media Platforms
Author: NEWMEDIA
How to Write for Your Site to Make Your Future Bright
A guide to creating SEO Content that works Content. It is one word that means many words put together to create a feeling (in many cases, that feeling is called a brand) best used to show the various interests of your company on your business website. Sounds simple. All that you have to do is… Continue reading How to Write for Your Site to Make Your Future Bright
How to Utilize Content Marketing to Gather Relevant Business Intelligence
Content is the foundation of an effective website in that it sets the tone in all areas of your online presence. The website is simply a platform. Content is your message that not only connects with your audience but also communicates with Google. This isn’t news but is an often undervalued aspect of building a… Continue reading How to Utilize Content Marketing to Gather Relevant Business Intelligence
Content Templates, Worth Contemplating
We all know that content can either make or break the success of your website. Yet content is often given a second-citizen role in the web development process, and commonly ends up being the single biggest factor that delays a new website. It’s a difficult problem to solve because the problem is almost always underestimated… Continue reading Content Templates, Worth Contemplating
Role of Imagery in Web Design – Trends that are Here to Stay
The beauty of the internet is that since its development in the late 80s and early 90s, it is constantly evolving and new ideas are being brought to the table almost daily. Since the introduction of images to the internet in 1993, powerful imagery has been the longest lasting trend in web design. As of… Continue reading Role of Imagery in Web Design – Trends that are Here to Stay
Live Wires: HTML Wireframes vs. Image Wireframes
Recently at NEWMEDIA, we have been experimenting with using live wires, HTML, and CSS pages to build wireframes. These are very different from image wireframes, and thus far, has been a change well worth making. : A Little Background on Wireframes Traditionally, the NEWMEDIA team has completed wireframes with the following process; Some sketching by… Continue reading Live Wires: HTML Wireframes vs. Image Wireframes
8 Items That Should Be On Your Website Redesign Checklist
“Website redesign” Two little words that can bring utter fear to the hearts of any business owner or marketing professional. The amount of work needed to create a successful redesign can be huge. However, with the right plan in place you can break that work down into manageable steps that build upon one another. Below… Continue reading 8 Items That Should Be On Your Website Redesign Checklist
Which Came First: The Wireframe or the Content?
As most Project Managers can attest, guiding clients through the process of drafting and compiling fascinating content is a challenge. Most clients believe content is the last part of the project – after all, doesn’t there need to be a website or wireframes built to insert the content? The short answer is yes. The input… Continue reading Which Came First: The Wireframe or the Content?
How We Achieved 513% ROI with a Drupal Site Audit
You’ve invested heavily in a Drupal website. But are you losing money every day through missed opportunities and increased costs? Here’s how we’ve helped clients – from start-ups to nonprofits to big brand names – increase their website ROI 513% starting with an inexpensive but in-depth Drupal audit. You researched thoroughly, and decided that Drupal… Continue reading How We Achieved 513% ROI with a Drupal Site Audit
Do I Need a Web Designer or Developer
How to decide what fits your needs. You’re looking to create or revamp your website. You have a lot of options and are not sure whether you need a website designer or website developer, or both! There is a guy on Craigslist in Narnia who develops websites at a moderate cost. There is a full… Continue reading Do I Need a Web Designer or Developer