How We Achieved 513% ROI with a Drupal Site Audit

You’ve invested heavily in a Drupal website. But are you losing money every day through missed opportunities and increased costs? Here’s how we’ve helped clients – from start-ups to nonprofits to big brand names – increase their website ROI 513% starting with an inexpensive but in-depth Drupal audit. You researched thoroughly, and decided that Drupal… Continue reading How We Achieved 513% ROI with a Drupal Site Audit

Which comes first: The brand or the logo?

A brand is not a logo, although a logo helps brand a company. What’s the difference between these two marketing tools that help position a company in the marketplace? Some of the branding questions I’ve received as a web designer at NEWMEDIA have led me to believe there’s confusion for some folks around “brand” and… Continue reading Which comes first: The brand or the logo?

Understanding the Snapchat and Instagram “Stories” Platform for your Business

It seems like all we ever hear about are Instagram “Stories” or Snapchat “Stories” but what’s the big deal about it anyways? It’s a new platform for businesses and marketers to influence buying decisions and drive traffic back to your website. The stories platform isn’t going away so you better learn how to use it.… Continue reading Understanding the Snapchat and Instagram “Stories” Platform for your Business

Instagram, Facebook, and Snapchat: Whats the “Story?”

It seems like everywhere you look, you see a new website launching a feature similar to Snapchat’s. What’s the feature? It’s called, “Stories” and it’s much bigger than you think because it’s laying the foundation for something really really cool. It’s a more authentic way to share your experiences and capture the moment than anything… Continue reading Instagram, Facebook, and Snapchat: Whats the “Story?”

3 Ways to Prevent Your Website Project from Taking Too Long

The most common question we are asked after client meetings at NEWMEDIA is, “When will my site be done?” The answer to this is partially up to the selected development team, and partly up to the client. When these two parties are in sync, the development is quicker and more effective , and it prevents… Continue reading 3 Ways to Prevent Your Website Project from Taking Too Long

Build robust forms in Drupal 8

Over the last few Drupal releases, the Webform module has been the standard for creating robust forms and surveys. While this venerable module has served the community’s needs quite well, major releases of Drupal often afford the opportunity to take a fresh look at how common problems are solved, leveraging new technologies and concepts introduced… Continue reading Build robust forms in Drupal 8

Social Media Wars: Facebook vs Snapchat

Facebook continues to attack Snapchat by ripping off their core features but does it even matter? While this is a highly touted battle of David versus Goliath proportions, you could make an argument that it really isn’t even a fight. With Facebook and Google accounting for roughly 99% of digital ad revenue growth in 2016,… Continue reading Social Media Wars: Facebook vs Snapchat

Enforcing Coding Standards with Git, PHPLint, and Drupal Code Sniffer

For a Drupal developer, there are several ways that you can use git hooks to speed up and improve your commits. This article will demonstrate three different pre-commit hooks that you can add to your git repository. The first pre-commit hook uses PHPLint which will validate your PHP code looking for syntax errors and other… Continue reading Enforcing Coding Standards with Git, PHPLint, and Drupal Code Sniffer