There’s a term in SEO called Latent Semantic Indexing, abbreviated “LSI,” that essentially means that the software engineers are trying to program the algorithms to understand the message a web page conveys based on different variations of language used, as opposed to on repetition of specific keywords. Hmm, that wasn’t as clear as I hoped. … Continued
Google’s vision for a search engine is coming to fruition, changing how SEO works and resulting in a more relevant and functional search experience for everyone. Google’s quest to organize the internet began in 1996. As a text-based search engine, it made sense that content should determine a website’s ranking. However, black-hat spammers soon found … Continued
We understand what it takes to build a website that converts for your business using advanced UX design concepts and SEO ranking techniques. Our 20+ year track record in an ever-shifting and evolving marketplace helps us recognize unforeseen business opportunities while simultaneously delivering unprecedented results. Because of that, we’ve been ranked as the #1 web designer in … Continued
There’s a war going on between the titans of the social media world but what are they fighting for? Snapchat’s new search functionality cements their status as a serious player in the online advertising world.
The SEO world was set aflame on March 9th, 2017 when webmasters everywhere reported sharp drops in their traffic and keyword rankings. This update was nicknamed “Fred” but was it really even that big of a deal? There was a massive Google update in early March nicknamed “Fred” but does it really even matter?
As you have developed the website and make it ready for the market platform to showcase your products and services for sale but left the online marketing may diminish your presence in the online arena. To increase the web presence and search engine visibility of your website you need the SEO (Search Engine Optimization) strategy … Continued
When google indexes a website, it does its best job to try and interpret and categorize the type of data it finds so that it can serve accurate and relevant results to everyone using its search engine. However, you can greatly enhance google’s accuracy by providing it additional data about your data (i.e. metadata, which … Continued
Anyone trying to establish a online presence is always trying to improve their search engine rankings against the dozens, hundreds, or thousands of other websites competing for attention in that same niche. While there are many different ways of doing this (see our previous articles on SEO), one of the easiest ways to improve the quality of … Continued
Persuasion Strategies – In 1990 they became the first litigation consulting team serving in-house within a law firm to support trial attorneys and their clients. Their success quickly grew and they expanded our practice to attorneys and organizations outside of Holland & Hart LLP. Now their team services attorneys within the largest, most prestigious law … Continued
Let’s face it. In the big bad world of SEO there are a lot of mysteries. Certain individuals – and companies alike – have been known to try and leverage this, and trick (or scare) customers into paying them lots of money to navigate the scary SEO world by either creating, or perpetuating, a variety … Continued